Welcome to Royal De Ree Holland

More about us

Royal De Ree Holland has specialised in the development, packaging and transport of top-quality flower bulbs, perennials and associated products for over 100 years. We supply to a range of markets in over 40 countries worldwide. We enjoy sharing our years of experience and insights into these markets with you to help optimise your business.

Innovation and creativity are in our DNA

We continuously develop new products, species and varieties in cooperation with our loyal partners, suppliers and you. We welcome every client. We are always open to new challenges and opportunities. That’s what makes our work interesting and keeps the business in motion.

Royal Title

As Europe’s leading flower bulb exporter we work on quality improvement and creating added value for the sector on a daily basis. This was recognised in 2019 when – in honour of our 100th anniversary – we received the predicate ‘royal’ on behalf of the King of the Netherlands.

‘’It is an honour to receive the royal predicate.”

–  Lex & Jørgen de Ree

Family firm since 1919

Royal De Ree Holland’s history starts in 1919 when the company was founded by Hein de Ree. Sons Cor and Jan decided to join the team in 1950. The organisation developed and De Ree flourished, exporting to the English and German markets.

From 1980 onwards, the company’s range expanded with retail products for garden centres, DIY stores, etc. Our products were distributed in over 40 countries in Europe, Asia and North America. In just over 100 years, we have developed into a global market leader.